10–11 Carlton House Terrace

Case Study

We became the catering partner for {10-11} Carlton House Terrace, home to the British Academy, following a competitive tender in 2013. {10-11} Carlton House Terrace is a beautiful central London venue overlooking the Mall and St James’s Park.

The venue offers 11 flexible event spaces for a range of events, including weddings, conferences, meetings, photo shoots, fashion shows and private dinners. We can accommodate up to 350 guests for a reception or 140 for an event.

In the first year of our contract alone, food and beverage sales increased by over 30%. While the in-house sales team retains responsibility for the selling of the venue, we support with marketing resources, PR, referrals and venue representation at exhibitions.
Key Successes

Double digit year on year growth

Introduced a catering planner position to drive F&B sales

Introduced the “Modern, British, Social” event menu concept

Case Study